Licious

Weekend Protein Box

Conversions · 30 Jun 2026 — 29 Jul 2026 · Completed

Spend

₹1.25L

of ₹1.25L budget

ROAS

4.5x

Revenue ÷ spend

Conversions

3,158

₹40 per conversion

CTR

2.40%

18.80L impressions

Budget pace₹1,25,000 of ₹1,25,000

Performance

29 Jul — 27 Aug—

29 Jul12 Aug27 Aug

Platform	Share	Spend	Conversions	ROAS
Swiggy	54%	₹67.1K	1,696	3.9x
Zomato	46%	₹57.9K	1,462	3.9x

30 Jun · 10:04
Campaign created
Licious · Conversions
30 Jun · 11:37
Creatives uploaded
4 assets across 2 platforms
30 Jun · 16:20
Approved by review
All placements cleared brand-safety checks
18 Aug · 08:00
Went live
Budget of ₹1,25,000 committed
22 Aug · 14:12
Auto-optimisation applied
Shifted 12% of budget toward best-performing placement
29 Jul · 23:59
Campaign completed
Final ROAS 4.5x